The Psychology and Emotion Behind Color in Web Design

I was a really bad designer when I was just getting started in the mid 2000s. Really, there’s no other way to say this. And it’s not that I was completely useless with the tools or anything. The problem, as I see it now, was somewhere else. Colors. To summarize my shortcomings in one sentence; I used certain colors not because they were in tune with the goals and the audience that the site was trying to reach, but because I simply liked them. (Read more...)