Natural History Museum Connects with Visitors Through a World-Class App

The Natural History Museum in London is one of the top museums in the world. It’s currently the third most visited attraction in the United Kingdom with 5.3 million visitors annually, more than half of which come from overseas. One of the reasons the museum is so popular is its commitment to research, education, and the visitor experience. The museum has long used new technologies, including interactive exhibits and stunning 3D images, to bring its displays to life. To further enhance the visitor experience, the organization recently developed an interactive museum app. Created using Adobe Experience Manager Mobile, the (Read more...)